Pete Canalichio

Pete Canalichio

Pete helps licensors and licensees harness the power of brand licensing so that both companies and consumers win in the marketplace.

25 Videos
95 Views
0 Followers
Jan 2017 Joined
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Licensing Contract Negotiation Process - Stage 4: Drafting the Agreement 7:05
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Licensing Contract Negotiation Process - Stage 4: Drafting the Ag...

Pete Canalichio 3 views · 8y ago

Licensing Contract Deal Term Tools and Techniques 3:02
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Licensing Contract Deal Term Tools and Techniques

Pete Canalichio 1 views · 8y ago

Licensing Contract Negotiation Process - Stage 2: Developing A Negotiating Strategy 6:04
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Licensing Contract Negotiation Process - Stage 2: Developing A Ne...

Pete Canalichio 2 views · 8y ago

Licensing Contract Royalty and Payment Terms 4:20
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Licensing Contract Royalty and Payment Terms

Pete Canalichio 4 views · 8y ago

Licensing Contract Negotiation Process_Stage 1: Understanding the Deal Terms 7:27
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Licensing Contract Negotiation Process_Stage 1: Understanding the...

Pete Canalichio 1 views · 8y ago

The 5-Stage Licensing Contract Negotiation Process - Introduction 3:49
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The 5-Stage Licensing Contract Negotiation Process - Introduction

Pete Canalichio 2 views · 8y ago

Negotiating License Deal Terms - Overview 3:26
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Negotiating License Deal Terms - Overview

Pete Canalichio 3 views · 8y ago

The Brand Licensing Process - Step 8: Establish Business Plan 5:10
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The Brand Licensing Process - Step 8: Establish Business Plan

Pete Canalichio 2 views · 8y ago

The Brand Licensing Process - Step 7: Conduct Orientation 2:39
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The Brand Licensing Process - Step 7: Conduct Orientation

Pete Canalichio 3 views · 8y ago

The Brand Licensing Process - Step 4: Perform Due Diligence 5:19
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The Brand Licensing Process - Step 4: Perform Due Diligence

Pete Canalichio 4 views · 8y ago

The Brand Licensing Process - Step 3: Prospect the Licensees 2:31
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The Brand Licensing Process - Step 3: Prospect the Licensees

Pete Canalichio 1 views · 8y ago

The Brand Licensing Process - Step 5: Define Licensing Opportunity | Brand Strategy 3:37
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The Brand Licensing Process - Step 5: Define Licensing Opportunit...

Pete Canalichio 1 views · 8y ago

The Brand Licensing Process - Step 1: Identify Where To Play 9:21
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The Brand Licensing Process - Step 1: Identify Where To Play

Pete Canalichio 2 views · 8y ago

Why Do Manufacturers License Brands 4:28
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Why Do Manufacturers License Brands

Pete Canalichio 1 views · 8y ago

The Brand Licensing Process - Step 2 : Determine How To Win | Brand Licensing 5:47
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The Brand Licensing Process - Step 2 : Determine How To Win | Bra...

Pete Canalichio 3 views · 8y ago

The 8 Benefits of Brand Licensing to Manufacturers and Service Providers | Brand Strategy | Business Branding 7:17
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The 8 Benefits of Brand Licensing to Manufacturers and Service Pr...

Pete Canalichio 14 views · 8y ago

The 6 Benefits of Brand Licensing to Brand Owners | Brand Strategy | Company Branding 5:16
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The 6 Benefits of Brand Licensing to Brand Owners | Brand Strateg...

Pete Canalichio 4 views · 8y ago

Entrepreneur® Expands to Television | Brand Licensing | Branding 3:47
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Entrepreneur® Expands to Television | Brand Licensing | Branding

Pete Canalichio 3 views · 8y ago

Do You Own an Invention You Are Trying to License | Brand Licensing | Branding 5:29
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Do You Own an Invention You Are Trying to License | Brand Licensi...

Pete Canalichio 7 views · 9y ago

Most Common Pitfalls Licensees Watch Out For - Part 3 | Brand Licensing | Branding 4:19
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Most Common Pitfalls Licensees Watch Out For - Part 3 | Brand Lic...

Pete Canalichio 2 views · 9y ago